Meaning Behind The Design

What is the Story Behind Untamed Confidence?

The meaning behind Untamed Confidence came about because my bestfriend called me up one day telling me that she is struggling with her self confidence, and  insecurities and it's causing her anxiety to skyrocket. So I decided to create something that can help her and anyone who may struggle with that. I chose to make a hoodie because usually we wear hoodies as comfort and to hide from the world I decided to keep the comfort and add confidence into the mix making so every time you wear the hoodie you instantly get a boost of confidence and all those fears and insecurities melt away. Feeling every word written in the 7 is who you are or who you can be.